Race to the bottom
“Dudepins”.
The most facedesk thing about this is the revelation that this lame joke site is the THIRD “male version of Pinterest” to launch recently. It is to despair. Think about all the times women have had to adapt to an 80% male online thing, but then a social network gets big with an initial skew in the other direction and OH NO THEY ARE POSTING RECIPES this wrong must be righted forthwith.